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Last Updated On August 15, 2019 By Christina

AWPGuide » WordPress Guides » Formidable Forms and MailChimp Integration: (How-To)

Formidable Forms and MailChimp Integration: (How-To)

Formidable Forms and MailChimp Integration: (How-To)

We have shown so many tutorials and new features of the Formidable Forms plugin. Formidable Forms is an awesome WordPress form builder plugin which will help us to easily create any kind of forms inside WordPress without editing any code. With an easy drag and drop form builder.

So, here in this post, we are about to introduce you another popular feature of Formidable Forms. The Formidable Forms and MailChimp can be linked! That means you can easily create newsletter sign up forms or add the visitor’s email to your mailing list automatically.

That’s cool, isn’t it?

Well here’s everything about the Formidable Forms and MailChimp integration.

Why Collect Email Address (Generate Leads)?

No matter you are running a small business or a personal blog. Studies show that more than 70% of our website visitor’s won’t come back. When you rely on your online business for revenue and credibility, it might be a little hard.

Well, some popular methods for increasing the returning visitors is generating leads also known as capturing email addresses and by using web push notifications.

All you need is a lead generation plugin for WordPress and an email marketing service. And by growing your email list, you will be able to send daily/ weekly newsletters, discount coupons or any updates you need to.

This will help you to maintain your website traffic.

For more, see why you need to build an email list.

Formidable Forms

formidable forms and mailchimp

A freemium WordPress form builder plugin for WordPress. The free version is available through the WordPress plugins repository. Feel free to check out the Formidable Forms Lite. You can see that more than 200.000 folks are using this plugin on their blogs!

formidable forms lite installations

For creating basic contact forms, the free version plugin is good enough. When you need more advanced WordPress forms, the premium version plugin will help you!

With the Formidable premium, you will be able to create simple contact forms to advanced forms with conditional logic. However, an awesome WordPress form builder plugin which is beginner-friendly.

MailChimp

Mailchimp email marketing

By using a lead generation plugin, you will be able to collect email addresses from your website visitors. You still need an email marketing service for storing those email addresses and sending newsletters.

In our list of best email marketing services, MailChimp is always on top. MailChimp is a freemium email marketing tool. The free version will allow storing up to 2000 email address in your account. Plus, you can send 12000 emails every month.

The sends will get reset every month.

Pretty easy to use the tool.

Before You Start…

Sadly the Formidable Forms and MailChimp integration can’t be done in the lite version.

You need at least the basic or up plan.

Formidable Forms’ Pricing

The team got 3 premium plans.

formidable forms pricing

  • Basic – $99 a year.
  • Business – $199 a year.
  • Elite – $399 a year.

The basic plan comes with all basic features and integration you need. For API access and more advanced integrations, you need to choose a higher plan.

Formidable Forms and MailChimp Integration

Now, let’s move to the tutorial.

First of all, install and activate the premium version of Formidable Forms in your blog. Verify your license key and you are good to go. We just need one thing to sync all our MailChimp lists – the API key.

Log in to your MailChimp account and go to profiles section. Under the extras, you could find the API keys. In our case, we have already created an API key for our business purposes.

mailchimp api key

If you haven’t one, click on the create a key button and an API key will be created. You need it. Copy the API key.

Under the Formidable Forms global settings, go to MailChimp configuration. Paste your API key and save the settings.

API linked

Alright. That was successful. Now let’s say you need to integrate it with a form. By using the drag and drop form builder, you can create contact forms. Here, we have created one and going to integrate MailChimp on it. Under the actions and notifications section, you can see the MailChimp settings.

formidable forms and mailchimp

Your entire MailChimp list will get synced automatically.

Mailchimp list synced

The

  • Action.
  • List.
  • Email Address.

fields and required. Action name is nothing just enter it for identifying it. And simply save everything. Formidable Forms comes with the conditional logic feature which will help us to make our forms even more powerful according to the user’s selection.

You can create dedicated newsletter signup for this or integrate the lead generation with a contact form.

So when a user submits a message through the form, his email address would be added to the selected MailChimp list. No need to do anything manually.

Get Started With Formidable Forms

You can get the premium version of Formidable Forms from below.

Get Started With Formidable Forms

Found this post helpful, right?

If you did, please consider sharing this post with your friends and fellow bloggers on social media. Plus, more awesome features and WordPress tutorials can be found here on our blog section.

Full Disclosure This post may contain affiliate links, meaning that if you click on one of the links and purchase an item, we may receive a commission (at no additional cost to you). All opinions are our own and we do not accept payments for positive reviews.

About Christina

Christina is the lead editor in AWPGuide.
She will mainly write about WordPress tutorials, product reviews, monetization tricks, and related stuff.
Christina is led by Sreehari.

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